Mobile first win - what to consider

In addition to a winning approach to responsive design, a mobile first strategy should also consist of…
  1. Accessibility:  40 percent of mobile users turn to a competitor’s site after a bad mobile experience.
  2. Speed:  43 percent of mobile visitors are unlikely to return to a slow-loading mobile site, while 74 percent wait up to 5 seconds (60% wait 3 seconds or less)

Why Mobile First Strategy

Responsive design is no longer where you should be. It’s where you’d better already be.

A recent study by Nielsen and Google found that 77% of mobile searches are performed at work or home — areas where a PC is also likely to have been available. Yet, mobile users have a 9.56 % higher bounce rate on average than visitors on a desktop. Why is this?

How to Implement Actionable Predictive Analytics

Big data and predictive analytics are rapidly changing the way business decisions are made. Intuition-based decisions are giving way to data-driven decisions. Predictive analytics is the closest thing marketers have to reading the minds of their customers.

Malaysia Airlines MH370 found in the Bermuda Triangle? Not a chance

Don't click on any link that says it has shocking video of Malaysia Airlines Flight MH370. According to multiple reports, links promising resolution for the missing Flight MH370 are scams.

Videos with titles like "Malaysian Airlines missing flight MH370 found in Sea -- 50 people alive saved" have spread through social media sites like Facebook and Twitter, Wired U.K reports.

How to Facebook marketing

In this Facebook marketing tip, I will focus on using photo as promotion. When you post photos to your Facebook Page, follow these best practices

If you get a lot of photos, try to spread them out. I find that photos do not reach my personal news feed if they are closer than 2hrs apart. So I try to schedule them ahead, every 2hrs and 10 minutes. Play with it and see what works best.